Join us on our Tuesday author interview as our host engages with Mike LaRusso, author of "The Sales Professional's Survival Guide: A Blueprint for Tactical Prospecting"! Learn about what inspired him to write his book, captivating advice for those aspiring readers and writers. Happy Reading and Writing!
Author Bio:
Mike LaRusso is a forty-year sales veteran working in diverse sales roles for a multitude of organizations. As an independent sales contractor, consultant, analyst, and writer, he leverages critical thinking, analytics, and sales creativity, providing organizations with prospecting methods designed for new business development.
Connect with Mike LaRusso
Website
Instagram
Amazon
Timestamps
00:15 Introduction
1:03 What is your book about?
2:37 What inspired you to write your book?
4:36 Who is your book for?
5:59 How long have you been writing? What made you really start?
6:52 what is your schedule when you are writing?
7:46 Is there anything in your writing space you need to help you stay focused?
8:44 Do you have a favorite writing snack or drink?
9:44 What type of drinks do you personally enjoy reading?
10:44 Are there any books or authors that inspired you to become an author?
12:21 What books did you grow up reading, did you have an all-time favorite?
13:25 Now as an adult, do you have a favorite series or author?
13:58 What would you tell someone just starting to read again?
14:26 Is there any advice you would give someone just starting to write their own book?
17:28 Any additional comments?
18:50 Where is the best place for readers and our listeners to connect with you?